The Importance of WordPress Header: How to Optimize Yours for SEO

If you are a web designer, you know the benefits of creating an impressive looking web design and how your WordPress header can add more to it. You can create an excellent visual framework that not only attracts your visitors but also provides them with the information they seek. It’s not that difficult to achieve a perfect WordPress header. But if you want it to be SEO friendly, then you need to carefully decide the kind of visualization that will benefit your WordPress header.

What is a  WordPress header?

The header is the very first zone that appears when your website loads. When it comes to the SEO and overall appearance of your brand or services, it is a strategic region because it provides all of the information that makes up your brand image in one place. These include the logo of your brand, the fonts, and navigation.

It is the header of your website that provides you with the opportunity to show brand identity, create brand recall, promote a sense of urgency and encourage traffic to your blog.

For that, it is also important to optimize your header’s title and meta description. The titles are based on several different factors, including word choice, targeting (sensitivity), relevance, and the user’s level of attention.

Is a WordPress header Important for SEO?

YES! Because the SEO of your header informs search engines (Google, Yahoo, Bing, etc.) which content is essential in a website. The presence of the header on the site increases the chance of ranking on the search engine results page. It may not always be placed in the upper left corner, but you can make some adjustments to the header to achieve a better page rank.

How WordPress Headers Work?

The header allows you to add some extra value to your web page by offering a bit of information by keeping things functional. It is normally styled with the sans-serif or any font of your choice, and it will be used for the initial load of the page and the large graphics section, as well as to display sponsored content. You can also add a footer to the left or right side of the header section. The sidebar could be known as a special area that features your site navigation. Also before working on your WordPress header it is essential to know how WordPress works.

 While the first zone is known as the header, the second zone is called the content area. H1 Code, The Title of your website can be in the form of H1. The page title, in general, is usually equal to the heading label or the subject of the text that appears before the image of your website.

How to optimize a WordPress header?

A little tip to maximize the effectiveness of your header:

  1. Display:

 If you want your design to be visible, make sure to display it on a sub-page. I recommend 5×5 blocks or 12×12, at least.

  • Meta areas:  

The meta area displays all your webmaster’s metadata, such as your domain, a contact form, a contact form author or whatever you want to display.

  • Animation:

 The animation is a one-directional medium that displays different information in different ways (moving diagonally or left to right or even backwards).


While the header is not the ultimate solution, it is essential to this point. This design of yours has shown many potentials and demonstrated a few areas where you can improve. It is also an excellent model to present your final look to clients.

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